In this portfolio project, I wanted to gain insights into user behaviors pre-and-post acquisition of Ford GoBike by Lyft Baywheels. The Lyft BayWheels product is their latest initiative that provides rental bikes all across San Francisco through the Lyft app. I...
I’m super excited to show you the On-Site SEO & Content Marketing Strategy that I created for Pink Paws Animal Rescue! This project is a shining example of how smart SEO and content marketing can help boost your online presence and attract more visitors to...
Nöz is a fictional brand that sells a reef-safe nose sunscreen product in four fun colors. Objective Use the provided Nöz customer persona, Frances the Fashionista, to guide ecommerce web design and digital marketing strategies that move this target audience...