I started my first business in high school.

I’ve been obsessed with building digital strategies ever since.

My First Biz

My first taste of entrepreneurship came from doing furniture makeovers (way back in 2014). I decided to make a website a few months into it because I would get so many questions about my services & pricing.

As I learned more about digital strategies, I transitioned out of my furniture makeover business and into web design for local small businesses.

After I got the hang of designing websites that help businesses reach their goals, I saw ASU’s Digital Audiences degree. Immediately sold!

Academic Highlights

  • Outstanding Undergraduate Online Student Award at graduation. Hand-picked by my professors!
  • Bachelor of Science, Digital Audiences | 4.0 GPA – ASU Walter Cronkite School of Journalism and Mass Communication
  • Applied Business Data Analytics Certificate | 4.0 GPA – ASU W.P. Carey School of Business
  • Inducted into Kappa Tau Alpha a college honor society that recognizes academic excellence to the highest distinction and honor in journalism & mass communication. 

Areas of Expertise

  • Competitor Analysis & Market Research
  • Marketing Analytics & Performance Reporting
  • Lead Generation Strategies & Lead Nurturing
  • Conversion Rate Optimization (CRO) for Websites and Landing Pages
  • Search Engine Optimization (SEO) Strategy
  • UX Content Marketing Strategy & Execution

Skills: Digital Media Literacy • Creative Problem-Solving • Stakeholder Presentations • Multi-Disciplinary Teams • Attention to Detail (down to the pixel) • Communication

Forza Horizon 4 & 5

Painting, Sewing, Embroidery